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Press release 2025-08-18

Båstadgruppen Welcomes Cederroth – Strengthens Product Range in Workplace Safety

Båstadgruppen expands its assortment by offering Cederroth’s complete First Aid products. With solutions that enable everyone to provide quick and effective first aid without prior knowledge, Cederroth’s products are a natural complement to Båstadgruppen’s overall offering.

“Cederroth’s smart and hygienic First Aid Stations are an important addition to our range. They fit perfectly with our ambition to simplify and ensure a safer workday for our customers and their employees,” says Jonas Cedås, CEO of Båstadgruppen.

Cederroth offers, among other things, complete First Aid Stations and plaster dispensers adapted to different work environments and types of injuries. The products are clearly labeled, easy to use, and designed to quickly provide the right help when it really matters. A dust-protective cover, red refill indicators, and practical refill solutions ensure high hygiene and accessibility.

The launch of Cederroth is part of Båstadgruppen’s long-term strategy to broaden its offering in personal protective equipment and profile, focusing on products that make the user’s workday simpler and safer.

 

About Cederroth
Cederroth’s First Aid products are a familiar sight in many workplaces in more and more countries. Since the mid 1970s they have developed and marketed innovative products and solutions that enable ordinary people to give first aid without special previous training

About Båstadgruppen
Båstadgruppen is one of the Nordic region's leading suppliers of workwear, safety and occupational shoes and gloves, with sales through retailers throughout Europe. We are dedicated to delivering high-quality products that meet the needs of professionals in various industries.


Lisätietoja:

Niclas Brandshage
Chief Marketing Officer  
+46 70 397 55 60
niclas.brandshage@bastadgruppen.com